Showing posts with label Advertising. Show all posts
Showing posts with label Advertising. Show all posts

Small Business Marketing - A Warning to Small Business Owners

As you may or may not know there are many outlets for dentist, family physicians, lawyers, and any other common local business owners to obtain professional help with advertising, marketing, and related efforts and needs.

What you may not know is that there is most likely no other consumer with in the marketing and advertising industry that is more sought out by marketing firms then this target market.

The reasons behind this is simple.

Three R's of Online Advertising

The three "R's" of online advertising are three important aspects that all advertisers need to consider when developing an advertising campaign.

This article will discuss the three "R's" of online advertising and why they are important.

Google Search Result Listing - Taking a Close Look

When a search engine user submits a search query to Google the user will get a search result page with search listings in order of relevancy according to Google search algorithms.

This article will discuss the make up and components of a search listing within a search results page.

Google - The Company Basics

Google Basics

Google is a publicly traded corporation.

Google's mission statement and proclaimed purpose is to;

 "...organize the world's information"

Google is best known as a search engine which is also the engine that allows the company to grow and prosper.

How Google Makes Money

Have you ever wondered how Google makes money?

Google makes money from displaying advertisements that advertisers pay Google for. These advertisements are displayed on the search results page as well as on websites that are part of the content network.

The Google advertising programs are AdWords and AdSense
  • AdWords is the platform that advertisers come together and bid for advertising space Google, the search network, and the content network. Google also sells inventory for radio and TV time.
  • AdSense is a program and platform for content providers. It is an outlet that allows publishers to monetize their content and websites with Google ad's.
Google also makes money from charging fee's for business services. These fee's are not much compared to the value that is easily derived from the applicable product.

Related Articles






Mechanics of a Google Search

From User Query to Search Results - Break Down of the Step by Step Process

Have you ever wondered what is going on behind that friendly, plain, and useful Google Search page which we have all come to depend on and expect it to be there eagerly awaiting to help us find what we want, what we're looking for.

History of Online Advertising

Online advertising is a relatively new platform for advertisiers. Here we will briefly discuss the history of online advertising and more specifically the rapid growth and success that the young advertising medium has yielded thus far.

Business Basics - The 3 Fundamental Functions of Every Business Explained

No matter what type of business, or organization for that matter, you can rest assured that there are three fundamental functions that run that business and dictate how that business behaves.

This post explains the 3 basic functions of every business. These functions are Finance, Marketing, and Operations.

How Credit Card Companies Make Money - What you may not know

If you are a consumer then chances are you have a credit card account, or at least have had a credit card account in the past.

Do you know how credit card companies make money


Do you know why credit card companies are so willing to lend via unsecured revolving accounts?


Most people would guess credit card companies such as Visa, Master Card, Discover, and American Express make their huge profits by charging consumer borrowers interest on the money they borrow via their credit card.

Most people are wrong.

New Facebook Search Engine

I have heard rumors that there is a new search engine in the works. Supposedly a Facebook.com based search engine. That is all I really have on the matter. But what a rumor that is... wow.

A Facebook search engine would be huge.

Online Advertising Spending Round Up

Well the overall economy, the housing market, and consumer credit may be struggling but there is one side of the economy who missed the recession memo.

The online advertising and marketing industry is popping like never before. The entire industry seems to be doing well. All the usual suspects are turning big gains in revenue, profits, and of course possibility.

Sex Sells - Republicans Reverting to What Works - Watch Out Palin - Nikki Haley is Turning Heads

 Republicans Sporting Old Fashioned Sex Appeal

Republicans and the rest of the political world are still not quite sure what they uncovered when they brought Sarah Palin to the presidential race. I say the republican party is really on to something here.

Judge Judy Rules On America's Tube

Judge Judy Tops Ratings Charts


So I am glancing over scraps of a USA Today Newspaper and wouldn't you know it Judge Judy is glaring at me from the Life section with that judgmental scowl. Actually that is a bit of a fib. She was smiling and looked deceptively friendly.

Summer Block Buster Does it Right - Cameron and Tom Light It Up

For a while, I lost faith in the big screen. It just seemed that it was all about the quick money and not so much about the movie. The producers spend big on advertising and marketing talent and almost nothing on movie making talent. I hate that trend.

However, I am glad to share that the action-packed blockbuster known as "Knight and Day" has reawakened my soft side for shelling out $10.00 for a flick.

Mrs. Diaz was awesome and cruise was cool too. These guys really pulled it off together.

C. Diaz in small silver sexy bikini bottom
















Snoopy and Charlie Brown Sold Out - 175 Million Peanuts

Charles Schulz the creator of Peanuts and the lovable Charlie Brown and his dog Snoopy has managed to make waves across the branding and advertising world despite being dead.

Forgive the blunt language, I love the cartoon classic, I even contribute to the 2 billion a year in retail sales the trade mark and brand pump out on an annual basis (not for me my pops can not get enough of them {teachers}).







The brass tax of the deal boils down to the following:

FaceBook.com - Tagging the Net – One “Like” Button at a Time

FaceBook.com has and will continue to connect people, places, and things. They now plan to unveil a new simple gizmo that will add websites and web pages to that list. Face Book is providing a free tool to websites every where called a “Like Button”.




Fashion and Clothing Retailers Are Showing Substantial Sales Growth



The stock market continues to push forward and the buyers or bulls of the financial world have been rewarded with great sales figures from the retail sectors.